Featured Insight
The Unnerving Task of Selecting the Right CRM
The growing need to form closer customer relationships has made CRM one of the more important enterprise investments of recent times. With features and functions that have direct effects on the top and bottom lines of the business, most executives have either made the investment or are in the process of looking at one or upgrading to one. But the process is hardly easy.
The Unnerving Task of Selecting the Right CRM
The growing need to form closer customer relationships has made CRM one of the more important enterprise investments of recent times. With features and functions that have direct effects on the top and bottom lines of the business, most executives have either made the investment or are in the process of looking at one or upgrading to one. But the process is hardly easy.